Archive for July, 2009
Written on Friday, July 31st, 2009 by Steve and stored in project management
Everyone understands the world is going through a period of change. The changes are profound and fundamental. They are also irreversible. The economic downturn has been a catalyst – the straw that broke the back of doing things the way they have always been done, but the writing has been on the wall for ages. (more…)
Written on Friday, July 31st, 2009 by James and stored in digital/online, web
It was announced this week that Microsoft and Yahoo have finally found a way to make a partnership work. (more…)
Written on Friday, July 31st, 2009 by James and stored in digital/online, web
Some of you may have heard of gravatars and may even have one but for most people the term gravatar means nothing. Well its your lucky day and you are going to learn something new! (more…)
Written on Wednesday, July 29th, 2009 by Steve and stored in Steve
Agencies all over the world are asking the same questions – who are we? What do we offer our clients? None of the traditional tags seem to fit anymore – advertising… digital… design agency, brand… marketing consultancy. For sure these disciplines are all important but none of them really address the central issue for many clients – ‘how do we establish and sustain value in, and engagement with, our brands in a rapidly changing world?’ (more…)
Written on Wednesday, July 29th, 2009 by Steve and stored in digital/online
I read a great newspaper article, in the Sunday Times business section I think, about Lagships – businesses that deliberately sit back and watch the mistakes that others make before defining and committing to a new strategy. At the time, despite years of being an advocate for change and fresh thinking I thought there was some strategic merit in this approach for some businesses. (more…)
Written on Wednesday, July 29th, 2009 by Steve and stored in strategy
I’m commenting on a great debate at the moment – ‘Making it up as you go along – is there any other way’. The central premise is that if a business waits for THE PLAN to be formulated it will die. (more…)
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