branding
Written on Tuesday, August 11th, 2009 by Marcus and stored in branding, marketing
A great way to get someone’s attention – scare the living daylights out of them. (more…)
Written on Wednesday, April 29th, 2009 by Steve and stored in branding
Brands and branding are responsible for many of the world’s problems today.
Capitalism and globalisation in the form of homogenised corporate monsters rule ok. They get inside our minds and make us do things that, left to our own devices, we would avoid like the plague. (more…)
Written on Monday, December 29th, 2008 by David and stored in branding
“In the knowledge economy, where agility outperforms size, where the customer is king, and creative, passionate people your only armament – new forms of leadership and team play are keys to success. (more…)
Written on Monday, November 17th, 2008 by Marcus and stored in branding
My ‘turn-key-and-hope’ car is giving me problems in the morning. I have choices, many choices. I could continue this dawn misery; I could get a lift to work with someone else (more…)
Written on Wednesday, November 12th, 2008 by Steve and stored in branding
Brand is now so much a part of public and business language and thinking that it has gained a life of its own and is used and interpreted in an infinite number of ways. (more…)
Written on Monday, October 27th, 2008 by Jon and stored in branding
Inspiring, entertaining, recognised and loved by millions internationally; Bond is the ultimate brand. As we wait for the unveiling of the latest 007 film perhaps now is the ideal time to ask why and how this brand has remained so well-loved and relevant for the past 46 years. (more…)
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