http://purplefrog.co.uk Purple Frog is the advertising agency that creates change in the way people think. Thu, 15 Jul 2010 16:19:25 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://purplefrog.co.uk/2009/12/marketing/joined-up-marketing-in-a-b2b-world/ http://purplefrog.co.uk/2009/12/marketing/joined-up-marketing-in-a-b2b-world/#comments Wed, 02 Dec 2009 18:53:19 +0000 David http://purplefrog.co.uk/?p=1047 There has been much talk about integrated marketing campaigns and it is vital in today's world that companies ensure that they have a multi channel approach to marketing that is integrated and consistent across all media. But is this enough? ]]> http://purplefrog.co.uk/2009/12/marketing/joined-up-marketing-in-a-b2b-world/feed/ 0 http://purplefrog.co.uk/2009/11/marketing/1018/ http://purplefrog.co.uk/2009/11/marketing/1018/#comments Thu, 26 Nov 2009 18:36:44 +0000 David http://purplefrog.co.uk/?p=1018 I have just read this article on UtalkMarketing and have repeated it below as it is so relevant to marketing teams with B2B businesses. Social media marketing will become increasingly important to business-to-business (B2B) marketing in 2010, according to a new magazine poll.]]> http://purplefrog.co.uk/2009/11/marketing/1018/feed/ 1