http://purplefrog.co.uk Purple Frog is the advertising agency that creates change in the way people think. Thu, 15 Jul 2010 16:19:25 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://purplefrog.co.uk/2009/12/marketing/just-because-communication-has-always-been-done-a-certain-way-doesn%e2%80%99t-mean-it-always-will/ http://purplefrog.co.uk/2009/12/marketing/just-because-communication-has-always-been-done-a-certain-way-doesn%e2%80%99t-mean-it-always-will/#comments Tue, 01 Dec 2009 16:35:00 +0000 Marcus http://purplefrog.co.uk/?p=1048 For years businesses have been marketing their products and services using tried and tested routes to market from above the line, through the line, and below the line, to direct and indirect. Carry on this way and the chances of them maintaining any success are rapidly declining.]]> http://purplefrog.co.uk/2009/12/marketing/just-because-communication-has-always-been-done-a-certain-way-doesn%e2%80%99t-mean-it-always-will/feed/ 0 http://purplefrog.co.uk/2009/09/advertising/because-youre-worth-it/ http://purplefrog.co.uk/2009/09/advertising/because-youre-worth-it/#comments Sun, 06 Sep 2009 19:14:17 +0000 Marcus http://purplefrog.co.uk/?p=781 In this crunch time of uncertainty, falling house prices and credit shortages, consumers have been snapping their wallets shut and steeling themselves until green shoots and daylight reappear.]]> http://purplefrog.co.uk/2009/09/advertising/because-youre-worth-it/feed/ 0