http://purplefrog.co.uk Purple Frog is the advertising agency that creates change in the way people think. Wed, 08 Sep 2010 14:57:35 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 http://purplefrog.co.uk/2009/12/marketing/joined-up-marketing-in-a-b2b-world/ http://purplefrog.co.uk/2009/12/marketing/joined-up-marketing-in-a-b2b-world/#comments Wed, 02 Dec 2009 18:53:19 +0000 David http://purplefrog.co.uk/?p=1047 There has been much talk about integrated marketing campaigns and it is vital in today's world that companies ensure that they have a multi channel approach to marketing that is integrated and consistent across all media. But is this enough? ]]> http://purplefrog.co.uk/2009/12/marketing/joined-up-marketing-in-a-b2b-world/feed/ 0