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M-commerce as mobile retail is now dubbed is set to more than double by 2013, according to a recent report by Ovum and Verdict Research.
Sales via mobile phones are currently very small (£122.9million in 2009 or 0.6% of total online sales) so doubling them is not that huge a leap, but as when e-commerce first started once the initial hurdles of adoption are overcome growth is likely to be exponential.
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